In early 2024, I began collaborating with Improve Athletes as we both worked to establish a presence in the Italian football market and grow into larger projects. I produced several promotional videos highlighting players wearing their apparel and accessories, followed by a video shoot in Montpellier, France, to unveil a team’s new uniforms designed by Improve. In 2025, I created additional promotional content using footage captured during the IFL season, as well as for the Aquile Ferrara — another team outfitted by Improve. This ongoing partnership continues to expand, with more projects in development.